The Problem


How to design tech accessories specifically for women. The challenge from the brand Just Elegance was a question that many have asked and our focus was to create a product experience around craft and Tech, seamlessly blending the two

Wireless charger view from bottom
Wireless charger view from the top
With an iPhone charging wirelessly
Image with 2 chargers and an iPhone
Internal circuits and electrical components of the charger

Design


With several rounds of concept generation, we created unique form factors for the brief on hand. The main approach for the design of the wireless charger was to blend familiar forms with textures and patterns to create surprise and tactility. It also had to functionally hide all the different electronics, switches, and adapter points to provide a clean front surface. We also created a combination of polycarbonate and ceramic for a unique structural and sensory combination.

Inside the charger
Packaging design of the charger
3 color variants of wireless charger - Orange, Black, White
Line representation of the charger
3D model of the charger
Moodboard that inspired the design
Diagram explaining various parts

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