Mobility
The industry
What is the mobility industry?
market statistics
How big is the mobility industry?
623.3 Bn USD
In 2024, the revenue in the EV market is projected to reach a staggering 623.3 Bn USD worldwide.
9.82%
Looking ahead, it is expected that the market will demonstrate a steady annual growth rate of 9.82% (CAGR 2024-2028).
906.7 Bn USD
This growth will ultimately lead to a projected market volume of 906.7 Bn USD by 2028.
Challenges in the mobility industry
With an industry as diverse as mobility, it's a balancing act. We need designs that work in bustling cityscapes and quiet suburbs, are accessible to everyone, and feel safe while still being super user-friendly. The challenge is to adapt quickly to new trends, anticipate what's next, and create designs that are not only safe and user-friendly, but also future-proof.
Creating Differentiation with Design
Helping Users Make the Right Choice with a Product or Service
Prioritizing User-Friendly Tech Interfaces
Speed to Market to Beat Competitors
Opportunities in the mobility Industry
our approach
How does Analogy solve mobility industry’s challenges?
A design agency like ours can thrive in the mobility sector by exploring advanced materials, prioritizing user-friendly tech interfaces and following the durability standards. We use intuitive human-machine interfaces to create solutions that are smooth, connected, and make a user's life simpler. Sure, we follow the rules, but we also push the boundaries – keeping one eye on the latest trends and the other on building tomorrow's mobility marvels.
Helping users choose a product or service wisely
We have the expertise to push the boundaries of innovation and create breakthrough design solutions. Whether it's through novel materials, advanced manufacturing techniques, or cutting-edge technologies, we can differentiate our clients' products by introducing unique features, functionalities, and aesthetics that set them apart from competitors.
Creating differentiation with design
Understanding the target audience's pain points, behaviors, and aspirations allows us to design solutions that resonate with consumers on a deeper level, leading to increased satisfaction and brand loyalty.
Prioritizing user-friendly tech interfaces
Our philosophy lies in creating human-centered designs. We conduct user research and prototyping to understand user needs and expectations for interacting with tech. We focus on intuitive interfaces, clear information hierarchy, and minimal cognitive load. Our designs have interfaces that fuse with smartphones and other smart devices for coherent navigation and information access.
First-mover advantage
Being the first to introduce a new product or service to the market can confer significant advantages, including capturing market share, establishing brand recognition, and shaping consumer perceptions.
Meeting consumer demand
Consumer preferences and market trends can evolve rapidly, and entrepreneurs need to respond quickly to meet changing demands. By accelerating the development and launch of their products, entrepreneurs can ensure they remain relevant and competitive in the eyes of consumers.
Revenue generation
Time is money, and the longer it takes to bring a product to market, the longer entrepreneurs have to wait to start generating revenue. Speed to market allows them to start monetizing their innovations sooner, recouping their investment and funding further growth and development.
Iterative improvement
Speed to market enables entrepreneurs to get their products into the hands of consumers faster, allowing for real-world feedback and iterative improvement. By collecting data and insights from early adopters, entrepreneurs can identify areas for refinement and optimization, leading to more successful product iterations down the line.
Staying ahead of competitors
In competitive industries, where rivals are constantly vying for market share, speed to market can be a key differentiator. Entrepreneurs who can bring innovative products to market quickly gain a competitive edge over othrs, attracting customers and partners and securing valuable market position
Solving business challenges
Creating excitement about a new product is not just a marketing function but it has to be designed from the ground up. In addition, key differentiation is important to drive early adoption and funding. For this, we put a lot of emphasis on understanding strategic business objectives to achieve a brand’s design, scaling and funding goals.
Our core offering
Our expertise lies in industrial design right from research, and ideation to colour, material and finish. A mix of design, hardware, and software is what drives experience and guides our design process. We combine cutting-edge tech with stunning design and intuitive navigation, crafting devices that do what users need but also feel amazing to use.
We build for the future
New technology is generally not designed keeping the end user in mind. It’s unnecessarily complicated, tough to understand and tougher to implement in daily life. Design humanises this aspect. We create relevant user-centric experiences through hardware and software as the key to differentiation and relevance for the time ahead.
testimonials
Our clients love working with us
Sreejith Kumar
Tirthankar Dash
Naresh Reddy Aerra
Bhupinder Singh
As one of Marvel’s partners, we wanted to develop a range of premium products across various categories. Analogy successfully delivered on this by using their unique design methodology to give us simple, meaningful and high-quality product design and packaging. We continue to work with them closely to develop game-changing ideas without any compromise.
Hemang Budhdeo
Analogy Design offers creative services for any challenge.
Dipal Gandhi
Analogy showed great collaboration and stepped beyond to go through multiple iterations.
Anurag Shrivastava
We worked with Analogy to create a new identity and packaging design for some of our products. Our experience working with their team of talented designers was fantastic. They approached the project by understanding our requirements and setting clear strategies to help create value and showcase that in the best way possible to our customers. They understood the market and the users clearly and then worked to deliver a fresh new outlook that helped increase the value proposition of our offerings. We will definitely work with them again.
Firoz Meeran
We have been working with Analogy to develop some innovative solutions for our brand and we always get a fast response along with experienced professionals who know what they are doing. They shaped our on-ground presence and continue designing cutting-edge products and experiences for Cellairis.
Joseph Brown
Analogy helped us create a new brand look for us as well as designed an entire commercial range of solutions for global cuisines. The team worked on an iterative methodology that drove innovation. As we showcase our work globally, we were able to translate that feedback to the team at Analogy and they knew how to translate our desires into a unique range of kitchenware. We had a very diverse range which was strategically branded and designed with the primary users in mind. We have embarked on a journey and with each stage of the process, they exceeded our expectations.
Hari Rao
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Analogy has been a terrific partner for Amazon for the past 3 years. We have relied on them to help us penetrate new markets and also to keep increasing our ROI in existing offerings to our customers on the packaging of our gift cards online and corporate designs. Analogy’s team has delivered consistently and innovated at every point. So much so, that we sold out of units to sell for our Diwali gift boxes in a short period of time, an amazing achievement.
Rakshit Suri
What drives our success
Compliance with safety regulations and standards
Manufacturability on a standardized supply chain
Incorporation of relevant and emerging technologies
Easily compatible with future device upgrades
OUR PROJECTS
Designing manufacturing-friendly products
Frequently Asked Questions
We are not confined to any particular domain and are receptive to working with any industry or project that effectively addresses issues and provides value to our clients and their stakeholders. We acknowledge that every project encompasses both a thinking and strategy phase, as well as an execution phase. We can execute a project successfully if we have been involved in the thinking and strategy phases. However, we may not be able to deliver much value if we are expected to execute with someone else's strategy and thinking.
Our design philosophy revolves around creating meaningful and memorable experiences for users. We believe that every object has the power to tell a story and build a connection with the user. Our focus is on designing products that not only serve their functional purpose but also evoke emotions and create lasting memories.
While we understand that experience is valuable, we also believe that it can sometimes limit creativity and innovation. As a team of designers with diverse backgrounds and expertise, we bring a fresh perspective to each project we work on. We believe that design principles and problem-solving skills are universal and can be applied across different industries. Our goal is to understand your business needs and challenges and use our skills and experience to create relevant and impactful solutions.
Our services include design for new technologies, design for niche markets, rapid prototyping and iteration, sustainable design market & User analysis, product architecture, Conceptualization, Computer Aided Design(CAD), prototyping & testing, Mechanical Engineering, Hardware & Electronics, Color, Material, Finish(CMF), Brand & Packaging Design, Product road mapping, HMI Design
Our design services help you create products that are visually appealing and memorable for a higher customer satisfaction. We also help you create products that are easy to use, efficient, and meet the needs of your target audience that can lead to increased customer satisfaction and sales. With user-centric approach being the top priority, our designs ensure that the product is functional and familiar.
We make sure our design process is transparent and is collaborative. We begin with in-depth consultations to understand a client’s business goals, product vision and co-create a plan with updates on regular milestones and feedback loops.
We understand that every project is unique. Our design solutions are tailor-made to clients’ strategic goals, brand identity and industry standing. We provide solutions that are meticulously crafted to address common industry challenges.
You might have an idea and want it turned into a product or you might want to improve your existing product or want to start from scratch. Talk to experts from our team for a free consultation.
You can drop an email to business@analogy.co or fill out this form and we will get back to you.
Yes, at Analogy we have developed our own unique process to design, which is a combination of industry-standard practices and our own frameworks. Our Design by Analogy process focuses on creating analogies to communicate sophisticated inspiration and emotion to create relation with new and fresh concepts. This type of a different thinking, beliefs, and philosophies allow us to approach mundane products with fresh and interesting perspectives, which result in stunning outcomes.
At Analogy, we certainly value the principles of design thinking and incorporate them into our design process. However, we don't limit ourselves to a rigid framework and prefer to use a combination of industry-standard practices and our own unique approach to bring fresh and innovative results. While design thinking can be helpful, we believe that creativity and flexibility are key to creating timeless products with great consumer experiences.
At Analogy, we strongly believe that the physical and digital experiences are two sides of the same coin. Industrial Design deals with designing the physical products and User Experience/User Interface (UX/UI) design deals with designing digital products. The key is to understand that both design disciplines share the same goal: to create a product that meets the needs and expectations of the user. By combining Industrial Design with UX/UI, we can create products that offer a seamless experience from the physical world to the digital world. We start by understanding the user's needs and designing the physical product accordingly. Then we create a digital interface that complements the physical design and provides a seamless experience to the user. This approach helps us create products that are not only aesthetically pleasing but also functional and intuitive.
Our expertise lies in building products out of ideas by prioritizing user needs and craft products that resonate with their emotions and experiences. We also integrate eco-friendly practices throughout the design process, minimizing environmental impact. Our client-centric process ensures we have an open communication system and work closely with clients. Our design process always embraces new technologies and implements exciting tools.
We employ constant testing procedures and adhere to strict industry standards. We also ensure that the communication between our team and the client is two-way with a circular approach to feedback. We actively seek out new technologies and methodologies to deliver high-quality design solutions.
Our commitment to innovation, research and development as a leading design studio includes leveraging AI, user research that anticipate market-trends. We actively participate in industry events to keep up-to-date with trends and partner with experts to stay ahead. Rapid prototyping, user-centered iterative processes helps us translate vision to market-ready products.
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