Vikrant is a lead designer at Analogy, bringing over 5 years of experience in industrial and interaction design to the studio. Known for his people-first approach, Vikrant believes that successful design emerges from a deep understanding of the individuals who will interact with the product and the power of collaboration. He takes the time to get personal with clients, actively engaging in conversations to understand their goals, challenges, and expectations. By doing so, he ensures that the designs his team produces are not just functional and beautiful but also deeply aligned with the client’s unique objectives. He considers this personal connection a key element of the design process, making every project a collaborative journey rather than a transactional experience.At Analogy, Vikrant fosters a culture of collaboration, both within his design team and with clients. He encourages his team to embrace open dialogue, share ideas freely, and involve clients at every stage of the process. Whether through design workshops, brainstorming sessions, or prototype reviews, Vikrant ensures that everyone’s voice is heard, valuing input from all stakeholders to create a more holistic and effective design solution.