We believe that a specialised group of dedicated minds can change the world
What defines our success
" Never doubt that a small group of thoughtful, committed citizens can change the world; indeed, it's the only thing that ever has "
- Margaret Mead
Quality vs Quantity
Our paramount importance is towards providing great quality work and we expect our employees and partners to meet the stringent quality standards. We also prefer to work with clients who share that passion for pure design.
Ethical Values
We respect innovation and while it fosters competition we believe in carving our own path to a differentiated solution we do not believe in plagiarising or taking a lazy approach with any of our internal or client work.
Drive & Motivation
if it was easy, everyone would do it. We believe that all project requirements do not have a need for design and so we carefully evaluate whether we can add value when we get a requirement.
User Focus
Our sole focus is on the user. While our clients are our main stakeholders, the end consumer will define whether the outcome is successful or not. We do this with an early focus on defining user behaviors and needs.
On the same team
We work as a close-knit team and collaborate with our clients. We don't believe that it's the client vs us. We closely consult, interact and ideate with our clients to stick to the brief and suggest ways to make it better too.
Frameworks
We follow proven frameworks, rather than a rigid process. For every project, we create a custom plan to achieve creative and business goals, working closely with our clients and their stakeholders to keep any project on track.
2015 - till Present
Our Journey
It's been quite a roller coaster since our start in 2015. We have never been shy to experiment and fail. Our journey has been to find great people who believe in our vision whether it's clients or colleagues. We have uncovered some amazing things about ourselves and we have been able to apply these learnings at almost every level to become a better team and company.
Awards & Recognition
We design and improve the way the world works and communicates. See our accomplishments as an innovative leader, agile employer and design citizen.
The A. Team
We believe that deep expertise is the key to creating value and differentiation. Our work and our daily processes are based on cultivating and also nurturing such talent to provide immense value to our clients, working with professionals and experts on whom they can rely on. Quality over quantity has always been our mantra. We believe that selective work is more rewarding than just making revenue where overheads are transferred to clients and they pay more for resources than value.
