We are a Premier Industrial Design studio with a global footprint
our vision
Reinvent & re-imagine beauty in the smallest detail, joy in association & experiences in everyday life
our vision
Design meaningful solutions connected by an analogy
![A gif image of how the dostea chai machine was inspired by the rising sun, a hot cup of tea which resulted in the final concept analogy](https://cdn.prod.website-files.com/659bd1a0b155f3f41accac6f/660a875ff34b5aa2d2bbee11_Dosta-02.gif)
our principles
Design principles that shape our work
![Design for unexpected cleverness](https://cdn.prod.website-files.com/659bd1a0b155f3f41accac6f/65ebedc52fb53219739a59d9_Design%20for%20unexpected%20cleverness.webp)
![Simplicity is the hidden complexity](https://cdn.prod.website-files.com/659bd1a0b155f3f41accac6f/65ebedc50e99fefe8766a7d3_Simplicity%20is%20the%20hidden%20complexity.webp)
![Design needs language](https://cdn.prod.website-files.com/659bd1a0b155f3f41accac6f/65ebedc574cbf919bbc0d8ba_Design%20needs%20language.webp)
![Details are the concept](https://cdn.prod.website-files.com/659bd1a0b155f3f41accac6f/65ebedc512918256d918bc28_Details%20are%20the%20concept.webp)
![Design an experience, not just the product](https://cdn.prod.website-files.com/659bd1a0b155f3f41accac6f/65ebedc59fc017a651f68784_Design%20the%20experience%20not%20just%20the%20product.webp)
![Make it look like what it does](https://cdn.prod.website-files.com/659bd1a0b155f3f41accac6f/65ebedc5764b483adef26501_Make%20it%20look%20like%20what%20it%20does.webp)
![Design the product to perform when not in use](https://cdn.prod.website-files.com/659bd1a0b155f3f41accac6f/65ebedc5dbaa9daa1a502c15_Design%20the%20product%20to%20perform%20when%20not%20in%20use.webp)
![Allow the user to experience the product](https://cdn.prod.website-files.com/659bd1a0b155f3f41accac6f/65ebedc51c654131b70a58d7_Allow%20the%20user%20to%20experience%20the%20product.webp)
![Design the product personality](https://cdn.prod.website-files.com/659bd1a0b155f3f41accac6f/65ebedc516fe1cf1dfb60790_Design%20the%20product%20personality.webp)
Young talent & experienced leaders
A strong set of verified partners
No buzzwords, we do design thinking
High-impact, award-winning designs
Our Team
A note from our founder
Vyasateja Rao
Managing Partner & Creative Director
"Launching a design studio in India was more than a vision; it was a rebellion against the mundane. Analogy's roots aim not just to fill a gap but to craft a revolution – a testament to India's limitless potential in shaping the future of design."
Meet the A-team
news & insights
Keep up with the latest updates
Visit our studio
3421, 3rd Cross Rd, Stage 3, Indiranagar, Bengaluru, Karnataka 560038